Whakahaere Takahanga - he whakahaere o te whakahaere o ngā. whakahaere-Takahanga me tona whanaketanga i roto i Russia

Whakahaere Takahanga - he huinga o ngā ngohe whakahaeretia ki te waihanga i tētahi puranga me ngā rangatōpū. I roto i tenei take, te hangaia tuatahi ki te hoatu kaha tautoko ki kamupene pānuitanga, i te muri e whakahaua ki te whakapakari o te wairua i roto i corporations.

mohiotia whakahaere-hui i raro i te ingoa i tetahi atu - ". takahanga" Ko tōna mahi matua ko te whakahaere o te e ka mahara mo te wa roa, me te i muri i tona otinga noa nga mahi o te hui nui-tauine.

He hītori iti

Ki te whakaaro tatou i tenei ariā whakamaoritia ki Ingarihi, he reira he hui, he hui. mohiotia Sourcebook te e puta te ngā whakangahau tuatahi i roto i te tīmatanga o te rau tau 19. I taua wa, i te hoko o ngā tīkiti ki ngā ngā i roto i te hākinakina ngaio. I roto i tenei me nga Olympics hei tauira, i roto i Kariki onamata, ranei kia hoki te pēnei whakataetae ngā i roto i Ancient Roma ki te whakangahau.

whakamatauria fifi hui-kaiwhakahaere Joe Goldblatt e te tikanga o te kaiwhakahaere o ngā mahi watea rā hoki ki te rau tau 20 (1955 - Opening o "Disneyland"). Tenei tangata faahiahia e taea whakapono, no te mea ko ia te kaiwhakaū o te Hapori International o te whakahaere-hui. Ia whakawhanakehia hoki akoranga whakangungu tuatahi o te ao, me te hōtaka tohu ngaio i roto i tenei rohe.

Ko te āhua o te whakahaere hui o nāianei

Ka rite ki matau koutou, e rua ngā āhuatanga matua hapori hou - production papatipu me te kohi. Ko ratou te hunga awe te hiahia tonu-te whakanui ake hoki hui-marketing.

Ka rite ki matau koutou, e rua ngā āhuatanga matua hapori hou - production papatipu me te kohi. Ko ratou te hunga awe te hiahia tonu-te whakanui ake hoki hui-marketing.

I roto i Russia, mau te whakahaere hui i runga i tonu. Ko te kupu, i roto i te USSR,, whanau tenei momo o te ratonga e whakaratohia ana e te kāwanatanga mō te wa roa i te reira ano te kawenga mō te whakahaere i ngā kaupapa rahi (hei tauira, te Häkinakina).

Ngaio hui-kamupene i roto i Russia tīmata ona mahi anake i roto i te 90 o te rau tau 20. Nā ki te āhua o tenei mara o mahi ka tahuri te reira i roto i na i te nuinga o nga tohunga o te mahi whakaatu. Na reira, kawea etahi o nga mahi i roto i roto i aua tau, e kore hoki te whakaaro ki o 'aonga, ka mo te tohu mua.

Ki te mea kua tonu te whanaketanga o te tikanga rangatōpū ki te whakatika tono mō te hui-marketing kore anake, engari ano hoki i roto i te whakahaere hui ngaio. Me kore noa e ratou auaha, engari me riro ano hoki te whānuitanga o ngā taputapu, me te matauranga i roto i te mara o te hinengaro. I roto i te takotoranga o te pokapū i roto i te āhua o nāianei ko te kaimahi mohio e taea ki te whakarite i tetahi hui. Ka taea hoki te tatou amo e tenei rängai whakaratohia ratonga ka kia atu whakawhanakehia.

Take mo te taua takahanga

Na, me pehea e taea te tīmata i tētahi hui? Take e he "he omuaraa", i muri nei i te whakahaere o ngā, e taea e tino rerekē. Tei runga i te āhua me ngā whāinga, he mea e tika ana ki te wehewehe i te mahi e whai ake nei: hui, ngā, akoranga whakangungu, hui me ngā wā, me te whakanui. I roto i nga mahi e whai wāhi i roto i te whakahaere hui e whai ake: Fund-kaitono (ki te whakaara moni mo te whakaaro motuhake), mihi, tikanga, ngā whakanuitanga, ngā mahi hākinakina, kōnohete me mahi puoro, me te whakanui papatipu. Ko te mea matua i roto i tenei tukanga - te whakamahi tika o nga take me te whakahaere o te hakari ki te painga mōrahi.

Kei te mohiotia te reira i te wheako e kia rapua e te whakahaere o ngā, ara te iti tino i roto i te hōkai, kaha nui, me te utu (rauemi me te hinengaro). Na reira, hoki te faaineineraa kounga o te māramatanga taipitopito o te hopea whāinga, ngā whāinga, me te publicity hiahiatia. Anake i muri i te fariiraa i te mau pahonoraa i teie mau uiraa tonu e taea timata tonu te whakahaere-hui. Heoi, i roto i te whakamahere kia whakaaro etahi tūranga matua, ka e kia kōrero atu.

pūtea

takoto ana tēnei wāhanga e te uara o ngā heke mai. Hei tauira, i te pai-te kounga rōpū rangatōpū utu ake ki te 20 mano cu. He hui tauine rerekē (hei tauira, he mahi te kōnohete tino) ko te whakahaere hui tino rerekē. Tenei hararei taumata-runga ki ngā mahi atu whakahaere: hui press, ngā uiuinga press me te pouaka whakaata. maha tae te utu o taua ngā nui-tauine hanganga nui.

mahere o te mahi

No taahiraa iti nui, e hāngai ana nei i runga i te whakahaere o te hui, - mahere. Tuhi ake he rārangi motuhake o ngā take e Me whakatutuki, a ka tukua te wā e kore e anake ki te whakarite i te hararei ngā, engari ano hoki te hanganga paetahi o te whakatau tata utu ki runga ki a ia.

kaimahi

kawea te whakataunga o te take kaimahi me tika ki te mahi i runga i te whakahaere o ngā mahi i roto i tika. Ko te kupu, ko te taahiraa tuatahi ko ki te whakatau i te maha o ngā kaimahi i te ngā toi hakari, Engineers tangi, tohunga i roto i te ao. E ti'a ia tatou ki te āta mārama me pēhea te maha iwi ka mahi i roto i te tuku o te taputapu, te faaineineraa o te rohe, me te whakawhitiwhiti kōrero ki te kaikirimana.

kukume kaitautoko

Kei te maha Organization me whakahaere o ngā mahi kawea atu ki te awhina o tautoko. I te tahi taime, Heoi, hararei rangatōpū i roto i te kamupene pupuri ona ake. Te reira i katoa tei runga i te rahi o tenei ranei e rōpū.

Kukume whakarongo i te iwi whānui

Ko tētahi o nga mahi tino nui, e tamata ki te whakaoti i te whakahaere hui, ko te ki te whiwhi i te publicity tika. Na reira, ka whakamahere i te mahi e tika ana ki te tohu tika, i roto i te mea moni, me te aha te āhua o te whakautu ki te kaupapa ngā, he reira e minaminatia ki te whiwhi.

Whai wāhi o ngā rōpū tuatoru

Ki tenei take i roto i tetahi take e anga te Kaiwhakahaere Takahanga tīmatanga Kaiwhakahaere Marketing ranei. Organization o ngā o te tauine whānui whakawhirinaki nga ngaio. Ahakoa te meka e kia maia taua hararei ki te mahi i te iti atu te utu, ki te pokapū motuhake te karo te nuinga raruraru, tango i runga i ki tonu te taimaha o nga mahi katoa.

timata Tohunga, mahi i roto i runga i te ture ki te ariā whānui. Na reira anake, mā te whakamahi i auahatanga ki te whakahere i te whakaaro e pai kia te faaiteraa mōrahi o te individuality me te ngako o nga ngā heke mai.

Ko te mahi i muri mai ko te kōwhiringa o te taputapu e tika ana, me te whakaurunga. wāhi, kaua nui i roto i tenei tukanga ko ki te waihanga i tētahi hōtuhi oti. Ka tū nga tohunga o enei pokapū whiriwhiringa ki kaikirimana, te kimi i te Engineers tangi ngaio me kaiwhakataki. Ano, ka kitea ngaio te ara e founga ki te whakaora i runga i etahi o nga kōrero, engari e kore e ngaro tetahi mea i roto i te arepurepu hararei.

More pai whakahaere o ngā ka tango i te wahi ki te whai wāhi o te ti'amâraa e tika ana o mātanga, rawa i roto i whanaunga tūmatanui. Hei tauira, i te pokapū kōrero e kua whakapumautia hoapā roa-tu ki te pāpāho, e taea nui tere te whakatutuki i publicity. Ngaio ki te whakatutuki i te whāinga e whakamahia ana ngā tikanga o te mōhiohio tohatoha: tika-mēra, pānuitanga waho, ka pūrongo te mōhiohio ki te whakarongo ūnga ki te awhina o ngā mātāpuna motuhake. Ko te kupu, e fehangahangai hou kamupene nui Russian ki te hiahia ki te whakarite i te whakanui ki te whai wāhitanga o ngaio.

Rite ki te mahi uru

I roto i te Te Hau-ā-uru, whakahaere hui - ko reira he hou ahua o mahi, e taea te hoatu te reira i kore ake atu i te rua tekau tau. i unu web o kaipakihi Russian ki tenei mahi anake i roto i te 90 waenganui. I roto i tenei wā, i ora ake te ōhanga kāinga, ka riro tetahi ara ennobles te ngā mahi. kua meinga whakahaere-hui tetahi o nga tohunga tino rapu-i muri i roto i te mākete kōrero. Kei te piki haere tonu te maha o ngā pokapū e whakarato enei momo o ratonga, me timata ngā tūmatanui ki te tango i runga i te takotoranga Pākehā, i roto i Moscow kore anake, engari ano hoki i roto i te pokapū nui.

Heoi, kia tango i te whakahaere o ngā kaupapa o te rahi katoa ki pūkete nga peculiarities o te mentality motu: ki te te hakari - reira noa te ata. Tenei whanui o te wairua Russian ētahi wā hanga etahi fifi, engari e kore ko te hua i roto i tetahi ara pānga.

Me mahara hoki käore te reira i taua i roto i tenei ao o te mahi opuaraa whanui. I te wa ano e mea e penei te mākete ratonga e hanga e tino, wawe rawa. E mea pinepine, te aroaro o utu iti i te utu o te kounga i roto i te kamupene ki te mahi e tika ana ki te kore o te tikanga i roto i ngā kamupene whakahaere hui. Na, he tokomaha haamana'o e ki te hiahia whakanui te Tau Hou huritau o te kamupene i te torutoru nga ra i te aroaro o te hui ranei. A i roto i te meka, kia rai te utu e hāngai ana i roto i roto i te tata i te iti rawa i tetahi atu e ono nga marama o tenei whakanui.

akoranga whakahaere Takahanga

Kia aroha mai, e kore e pūtahi mātauranga, e pai te faaineine taua tohunga tīariari. Tenei tikanga te tikanga rangatira toi, kaimātai hinengaro, ngā kaiako me pānui. I roto i te nuinga o te wā, whiwhi iwi he hui-kaiwhakahaere tikanga «" kahore mātauranga motuhake. He tika hoki anake te hunga e whai kaupapa i roto i noa ki te taketake o te whakahaere hui akoranga. Kia aroha mai, Ko ratou e tawhiti iti rawa.

E mea pinepine, whai wāhi hui-pokapū e i roto i whakangungu ona kaimahi. Ki te mahi i tenei, e mahi nga äkonga. Na anake e whakaurua te pai o ratou i roto i te āhua.

Hoatu mua whakaritenga mō ngā kaitono

Ka taea e tatou te mea ki te māia e te mahi o te kaiwhakahaere i roto i tēnei kāwai - tona ara o te ora. Ko Ko te aha te tangata e kua whiriwhiria tenei tikanga me riro 'ulungaanga e tika whakaoho ki ana mahi ngaio.

Ko te tika mau huru whaiaro hui-kaiwhakahaere:

- tuwhera, me te harakoa huru, sociability, a hoki kua te ahua;

- ngā pūkenga auaha, me te toi;

- tātari me te whakaaro auaha;

- mahi High me te ahotea;

- ārahi ;

- pūkenga whakahaere;

- hihiko ki te whaiaro whakapai ake-.

I runga anō i te rārangi i runga ake o ngā āhuatanga, e taea te faaoti i te reira e kore te homebody me phlegmatic pai i roto i tenei rohe e tono.

Me riro i te iwi o tenei tikanga taranata toi, me te auaha. Heoi, o te faufaa rahi i roto i tenei take, whiwhi me ngā pūkenga whakahaere. kia te kaiwhakahaere tika whakaraupapa me te whakatutuki i ngā whāinga i tetahi utu. Hoki, kia riro te reira i te kaha ki te mahi ki te nui nui o te mōhiohio me te taranata o te taparuraa.

Ko te kupu, kia mea he e te mea rawa matatini whakahaere hui tenei. Hea ki te ako i te wa ano, he kore katoa mārama hoki reira. Ka taea e koe te mea kotahi te mea hoki tino - ki te he i te iti rawa hawhe o aua 'ulungaanga, e kua tuhia i roto i tenei tuhinga he tangata, kia whai ia ki te tamata ki te āwhina i roto i te whakahaere i te hui, mo te tauira, i roto i te kamupene i reira mahi ai ia. A, ki te he tana i pai ai pai, a ka pai ia ki te mahi i te reira, ka taea e tatou whakahere kua ratou ratonga, me te tahi atu kamupene.

Ko te ahunga matua o te whakahaere hui

E tohaina teie mahana ngaio PR-pakihi taua wāhi o te whakahaere hui: whakahaere o ngā mahi rangatōpū ā-e e hāngai ana ki te whakapakari i te wairua o te hinonga; nui mahi nui-tauine.

Heoi, i roto i ia take, haere mai tohunga i mahi e hiahia ana ratou ki te whakaoti. E tauturu i te waihanga pū o whāinga whiriwhiri koe i te whānui o te taputapu e hanga ngā, i te mea e tika ana i roto i te take ngā. A feruri i te hi'oraa e whai ake nei.

Hei tauira, i whakahau te hui-pokapū kamupene ho'oraa whakanui o te rima te tau o tona ra whanau. Tenei whakanui tauine, tuatahi, me te roa, haapuai te wairua rangatōpū. Na reira, ka rite ki whakaaro te kōwhiringa pai i mahue i te kapa ki te karapu whenua. Ka rite ki te tikanga tino tika o te kōrero whiriwhiri whakataetae kapa me hākinakina tānga iwi, ko te tino o te hararei ki te whakarato i ngā whai wāhitanga mō te tangata e hiahia ana ki te kite i te pa i te poihau.