Copywriting: kei hea ki te tīmata? Mahi rite te copywriter i runga i te Ipurangi

He tokomaha e tūpato o te mahi mamao, rite maha taea te fehangahangai ki pāme e whakaherea ki te hanga i te takoha nui ki te fafau "maunga koura" me ka huna. Ko te rapu mō kaitukumahi i hao mā te Internet, rite ki te tikanga, e kore e mutu i roto i te angitu, no te mea nui ake maha iwi i runga i te tukutuku kanohi e te ingoa paki, me te rau te hoapā teka. Heoi, i reira te mea he ara tamatahia ki te hanga moni whai - copywriting. Me pēhea te ki te tīmata i tēnei mahi, me te pehea, ki te angitu - whakatau katoa mo ia. Kua kitea mirioni o te iwi huri noa i te ao ratou whakaoranga i roto i tenei me te moni eu, i te haamau'araa anake te torutoru haora i te ra.

Copywriting - e kupu?

Katoa ra, kaiwhakamahi tirotiro i te Tukutuku Ao Whānui, o mano tekau o whārangi e whakaherea he momo o ratonga. Whai ui ake koe i te pātai e pā ana ki te hunga i tuhituhi i enei tuhinga? Te whakakī i te pae o te mōhiohio maha e wahi i waho te whai wāhitanga o te matenga o te whakaminenga - katoa o enei te epa ki te kaiwhakahaere ihirangi nei e rapu mō kaituhi i runga i te Ipurangi. Tuhi tuhinga ahurei i roto i te runga i ngā whakaritenga o te kiritaki - kei te copywriting tenei. Ko te mahi o te mahere taua he wātea ki tonutia ana katoa. E tonoa tuhinga oti rorohiko ki te kiritaki, na e kore e he tika te kaituhi o te tuhinga ki te hei i roto i te tari.

Copywriting: kei hea ki te tīmata? Ko wai te mea he copywriter me pehea ki te riro kotahi?

e kore e mahi i runga i te Internet rapu pūkenga motuhake, me kaitukumahi mariko uaua rapu pepa i runga i te mātauranga teitei ki te raraunga uruwhenua. Simplifies tenei te taea o te imiraa iwi i nei kahore ano noho i roto i te tari ranei e haere kore e ki te mahi i taua. Tuhituhi i runga i te Ipurangi tohoakii katoa e korero reo Russian ke ranei e taea te mohio faaite ratou whakaaro, me te rite ki te tuhituhi tuhinga i runga i tetahi kaupapa. Mai i te tangata titau te mōhiotanga taketake o ngā tuhinga tukatuka kupu, me ngā hōtaka rapu.

He tīmatanga pai - te matua ki te angitu i roto i te heke mai, na te heke mai o te copywriter he nui ki te horo'ai wa ki te aromatawai i ō rātou ake pūkenga, me te ki kia tino e tuhi tuhinga - Ko te mahi e taea kawea kore anake atu moni, engari ngahau ano hoki. Ko te mea tuatahi tūtohu tatou ki te tango i te whakamātautau i runga i te matauranga o Russian ranei tetahi atu reo i roto i nei whakamahere koe ki te mahi. Ako e founga ki te whakapuaki i ō rātou whakaaro tono hanganga, me te aroaro o taua toro i te pae tino rongonui, me te tirohia atu te haupū copywriters rongonui. Na tamata ki te tuhituhi i te kōwae i runga i te kaupapa noa. Kaua e tamata i te pee i te tangata, me te whai ratou ake wāhi o te tirohanga.

ētahi kupu

Kia meinga e koe tino e copywriting - mahi, e koe na roa moe o, tirohia i roto i rua ariā nui e pā ana ki tenei ahumahi.

Tuhianō - te tuhi tuhinga ahurei i runga i te pūtake o te kuputuhi ngā. Ko te kaituhi akono te rauemi, me te fakamatala ana kupu ake. Kei te tino whiua tinihanga, na te aroaro kia kia te whakatinanatanga o te tikanga e rave rahi taime ki te pānui i te kuputuhi, me te kore e tamata ki tahae i a ia i te kīanga katoa me ngā rerenga kōrero.

Seo-copywriting - te kāwai tino rongonui i te kau. whakarato Kiritaki he torutoru kupu matua i roto i nei puta te tuhinga i runga i te whārangi tuatahi o engines rapu.

He ture torutoru o copywriter pai

Ko te pai o te pae, tei runga i te kounga o te oko e kua whakanohoia ki runga ki taua mea ia wā. E mea pinepine, he pai ki te utu i te nui pai o te te ihirangi ahurei e tutuki te tūmanako o kaipānui, kia me te whakamahi i te kaituhi pea kupumatua ka hoatu he hua kounga te kiritaki. Ko copywriting.

"Hea ki te timata i tona mahi?" - ngā pātai ka ui e nga roanga. Ko te whakahoki ki reira kitea e ia i roto i ngā pukapuka me te pāpāho. Korerotia ana i nga ra - te atu, te pai. Te whakatau momo tuhituhi hou me ngā puka. He pai ki te horo'ai tona ora katoa ki te tuhi arotake o kamupene atu-kia e kaimātai hinengaro, me te Toke te tuhinga kotiti Ipurangi e pā ana ki te whanaungatanga tangata.

arotake Āta nga mahi o te kamupene, i tuku ki te tuhituhi i te kuputuhi e pā ana ki to ratou hua. te pātai katoa whakaturia ki te kiritaki tonu, a muri kahore whakama.

Tirohia te tuhinga oti e rave rahi taime, i kite i te reira i roto i te ata, ahiahi, ahiahi, a anake ka tonoa ki te kiritaki. Kei te tata te aroturuki i te kaipānui te kounga o te ihirangi, pera he Kāore i roto i ngā mahi pērā i copywriting te aroaro o te hapa.

Ko te timatanga me te whakamutunga o te kuputuhi - te wahi uaua tino. Kimihia nga kupu e tika ana e ka anaanatae i te kaipānui, me te kore a ia e whakama, ina ko runga te kōrero.

Tuhia tino i runga i te kaupapa, me te e kore hanga digressions lyrical. kia Na kia te kuputuhi kahore wai,, whakaiti i te Union "e" torohaki "he reira kahore ngaro," "ki" me etahi atu.

Ahurei - runga ake katoa

He tau torutoru ki muri e kore i taea e ki te manatoko tuhinga a te kaituhi mō te tinihanga nga kaimahi o ratonga Ipurangi. Ko te hiahia hoki tenei whakatika tata ina kua nui haere te maha o te iwi e hiahia ana ki te rangatira i te toi o te copywriting tino. Papatono rapu i tetahi ritenga i ngā rauemi Ipurangi katoa. Ua faaite te ahurei o te kuputuhi rite te ōrau i 0 ki te 100. Ko te kiritaki, rite ki te tikanga, hanga ana e ia whakaaro i roto i tēnei kāwai. Kaua e miharo ki te ahurei o tō kuputuhi ko 90 ōrau iti ranei - ka taea e tupu te reira, no te mahi ki te kupu matatini kupumatua hiku roa ranei. mārama Kiritaki e, a ka makona mahi reira koutou mahi.

Tuhituhi i te kāinga: te nui e taea e koe te whiwhi?

freelancers inoino horapa te kōrero e kore e taea e te Internet e he ara tika ki te hanga moni pai. Heoi, ko te taupatupatu tenei no te mea ka whakawhirinaki hokohoko i runga i te kaha. Ki te tīpako koe i runga i copywriting nga kau oho, kia fuoloa koutou utu ki te torutoru rau moni i te ra. Whai wāhi i roto i te mahi anō - whakatairanga pae, hoko whakaahua me te könae - a e kia nui ki te tautoko i te whānau i tō moni i te mahi mamao.

Ko te copywriting whakawhitinga tino rongonui

Order o tuhinga whakaaro puta i roto i te maha o ngā rauemi ipurangi, ia o nei he etahi painga. Ētahi whakawhitinga anake te mahi ki ngaio, me te aroaro o te tīmatanga o te mahi rapu i te tuhinga i runga i te mātauranga teitei, tomo ki te kirimana, whakapumautia te wā tamataraa. Heoi, i reira he wahi i reira e taea te oaoa tamata noa i te kura.

Etxt.ru - Exchange copywriting, i tuhia neke atu i 45,000 ngā kaihaka e whakaherea tuhinga taketake tuhituhi, seo-copywriting me translation. anga pae Mahi i roto i te 2008. Aita i maoro a'e rongonui Magazine makasini rorohiko PC / anō mohio Etxt.ru utu pai Runet.

Advego - he pionie i roto i te ahumahi, hoko o tuhinga taketake. Kua Market kua whakahaere mai i 2007 me te hanga i tenei ra reira taea ki te whakarite i whakahau utu $ 0.5 mo kiloznak. Nā ki te maha nui o tauhou e hiahia ana ki te kanohi whakataetae, na i mua i timata te mahi, i kite i te mea i te anō i me copywriting, te wahi ki te tīmata, me pehea ki te whakapai ake i te kounga o te tuhinga - a ka whai koutou i nga tūponotanga katoa ki te riro i te kaituhi rongonui.

Contentmonster - he āhua taitamariki mākete, i te mea i runga i te whārangi matua ta e pā ana ki ona painga: 0% komihana mō kiritaki, matawai aunoa o ngā tuhinga ahurei, nui moni i roto i te take o te mahi hei painga e mahi. Prices mō tono pai te kaituhi pai, engari te whakahaere faaara tonu kōwhiringa e 12 anake% o kaitono.

whakawhitinga copywriting ngaahi tō'anga

Hoki nga tuhinga tuhituhi e te kaituhi i manako ai whakaaetia utu i mua i te tīmatanga o tona mahi. āraia ukauka i runga i te pūkete o te kiritaki, pera te copywriter he kahore mōrea, engari e copywriting utu i te 5% kōmihana, i te mea he aha heke te utu o te mahi te. tukua Tuhinga o moni i roto i etahi pūnaha pērā i WebMoney me "Yandex", na e hiahia ana kaimahi ki te whakahohe i tō pūkete i roto i mua.

He tokomaha hoki, i te mahi pai i te kāinga - copywriting, mai mai te moni i te utu o te meka o te mahi, a ka taea e ratou te whakapau i tetahi wa, i waho e tatari ana mo te mutunga o te marama. I roto i te take o te whakakorenga o te kaiwhakaari whakatauranga mahi e tuku iho, i ētahi wā tuhia e te kiritaki te arotake kino. Ko te Kaituhitanga o te kaiwhakaari atu pinepine atu i te kore ora.