Whakataetae - he reira pai?

Tatou katoa rongo e pā ana ki te whakataetae o ngā hua, kamupene, a na i runga i. E., Otiia e kore e taea matau katoa te mea kei i tĭtĭ. he maha nui o ngā hangarau, a ko tenei rite tomo te take ki te ora ia rā. He aha te mea e ko te whakataetae? Tenei taonga, e whakaatu ana pehea e taea te whakatau i te reira i te mau hinaaro o runga rite. Hei tauira, whakaaro te tauira o te wā e rua māka o puehu hopiwē. Hua He iti, iti iho kounga, hake kino te papanga, me te kore e mutu ake te horoi i roto. Paura B cleans pai, horoi pai i te rauemi, me utu te taua. Oia mau, te kōeke hua B atu whakataetae. Ahakoa i roto i te vairaa mau e peheatanga reira ahua rerekē.

Ko tenei he tauira tino māmā, mau aromatawai te whakataetae - te reira tino uaua. E te reira ki pūkete he maha nui o ngā āhuatanga e whakaawe te rongonui o te hua kamupene ranei. A ahakoa i roto i te tātari mutunga heke te ki te aro mātai o te ōwehenga o "utu-te kounga" i roto i te take o te hua ki te mau i te tika aromatawai o te whakataetae kore he pera ohie.

Aha e rave i te reira? Hei matau ka hinga ranei te mākete tenei ranei e hua, ka tahu ranei te kamupene i roto i, ka waiho he angitu ranei. Waihoki, o te akoranga, mea kahore tetahi e taea, a ano maha reira tauturu ki te karo hitimahuta kino. Ko nga mea katoa ko reira, te kaihoko - ka ko ia te tino kaiwhakawa me te kaiarohaehae - kua ki te kia makona ki te hua me ngā ratonga ranei kia ngaro ratou i te kainga hokohoko. Ko te aha te tonu whakaaro nga kaihanga e pā ana ki te pehea, ki te patu i ona tāwhai, ka invents tikanga hou o te whakataetae me ona hua. Ko te aha nga kamupene nui he rōpū hokohoko e mahi e.

"Kei te maha whakamahia taiao pūmau i roto i te hokohoko me te ohaoha te wā painga whakataetae" (UE). tohu ia āhuatanga ahurei o te hua e taea te āwhina i roto i tona whakatinanatanga me te whakatairanga i roto i te taiao kiritaki. reka ahurei, haunga tae ranei, matū tinana ranei āhuatanga, motuhake, ratonga utu, nga mea e matenuitia ana, rite taonga tākaro i roto i te pouaka o te totokore mo te parakuihi - tetahi rite koe! tūemi Advertising, kaihanga e te tikanga rawa fefeka whakahua i te āhuatanga ngā o tenei hua - ko reira te tino UKP.

Whakahaere o te whakataetae - e kore ano hoki te mahi ngāwari. Me tango te reira i ki pūkete maha āhuatanga rerekē, me te kitea ratou huinga matau, te tātai e tauturu te hua noho i runga i te mākete, me te riro rongonui. Ka taea e koe te haere ara ohie - ki te whakapai ake i te kounga, me te raro i te utu, a ka he reira taea ki te tahuri ki huarahi kore-paerewa, hei tauira ki te whakauru i te pūtāhui ora.

He aha te mea whakataetae? e kore te mea he taua pātai ohie tenei. I te tahi taime e kore e take kitea kiritaki, whiriwhiri he hua kounga raro i te utu teitei. Packaging, pānuitanga, wāhi, wātea o ngā wāhanga, tohutohu maheni - marketers, motu ke i te ōhanga, he mea e tika ana ki te ako ano hoki te hinengaro o kaihoko, me te te tūnga o te waitohu i roto i te mākete. Whakataetae - he ranunga o ngā wāhanga maha, e ka tika ngā mata ki te angitu, me ka te he - i roto i te kino take ki te hinga.