Tāke i runga i "Google" i roto i Russia: ko wai utu me te nui

I te timatanga o 2017 i roto i Russia haere mai ki te kaha i runga i te pire, e mohiotia ana ko te "i runga i pupirikana Google". Ka matau tatou te mea pai, me te kore rawa te whakawehi tona whakataki ki te ao o corporations me ngā kaiwhakamahi takitahi, rite tona kōrero i runga i te tohunga, ko te reira taea ki te karo i te aufauraa i te reira.

mōhiohio Poto e pā ana ki te pire

"Ko te tāke i runga i" Google ", January 1, ka haere mai 2017 ki te kaha, i haere e te State Duma o te Russian Federation neke atu i te ono marama i mua i taua - 15 Pipiri 2016 whakahau te pire te kamupene ke e hoko ratou hua ratonga ranei i roto i te Internet, te utu ki a koutou mahi Takahanga. Na reira te pātai: "He aha te ōrau o" tukuhau "Google" "? ngāwari koe e taea e whakahoki - 18%.

Ko te tauira tuatahi whakaarohia e kawana i te "Russia Fair" ko LDPR Vladimir Parahina ko Andreem Lugovym, fokotu'u te whakataki o tenei pupirikana mo nga hua e kore anake o ke IT-kamupene, engari Russian ano hoki. Heoi, i roto i tenei whakatinanatanga, i waiho i raro i te reira ki te fakaanga kino. Ko te putanga tūturu o te kaupapa i tautokona e 330 kawana i roto o 383.

Pai me ngā raruraru o te pire

Ko te painga undoubted i te ture i runga i "Tax i runga i te" Google "e rua Tuatahi -. Ko reira atu moni ki te takotoranga moni kāwanatanga e tata te reira e i roto i 2017 hua i nga mahi o ke IT-kamupene kia nui 10 piriona moni te painga tuarua ko e te ture e kore e.. pa e ia ngā Russian - ka hanga i te reira atu utu ratou hua, me te kupu atu ātaahua.

Heoi, he drawback o te pire hoki āwangawanga ngā - te hunga e whakatairanga ratou kaupapa ki te Market Play tāwāhi, App Store, etc. Noatia, he reira tika ki te whakaara utu i runga i ngā kēmu kua tukua me tono -. Ka pā te whakataki o te ture te utu o ngā whanaketanga hou. Na reira, pā te tuarua rawa nui negative mutunga-kaiwhakamahi: Ko te moni o te hua rite ki te hua takahanga, engari ka whai te kaihoko ki te utu mo taua mea i roto i o tona peke moni.

tohunga Comments

Pānuitia kōrero i runga i te "pupirikana" "tohunga Google nei e tika pāngia e te kaupapa hou:

• Nikolai Nebyshenets, Wargaming whānui te kaiwhakahaere i roto i te Kihi whenua, ka korerotia kaipūrongo e te roa-tatari whakataki o taua he pupirikana i Russia - i runga i te i ngā i roto i te ao mahi. Hoki nga kiritaki o kohinga o tona kamupene pa tuatahi o hoko katoa i roto i-game. whakapono ia e te pikaunga o pupirikana 18% -s ', i roto i te mutunga, ka kia haere i runga i ki nga kaitākaro.
• Ilya Karpinski, Tuarua. Head payline Mail.Ru Group, whakapono e ka nui ake i te hua o te whakatamarikitanga o te pire utu mo taupānga utua, kēmu, pūmanawa, faaite i te pae o ke ipurangi-hokohoko. Heoi, e kore e tenei taofi i te ngā Russian hou, kei te whakamahi i nei i te taua "Market Plei" ranei "App Store" Ko te nuinga rawa o ratou hua.
• Sergey Orlovsky, kaiwhakarewa o Nival, tohu he mahue nui tata meingatia "tukuhau" Google "-. Rua Takahanga te wā tuatahi utu ia te pūhara, pērā i Steam Google Play ranei, hoko i te hōtaka ki te kiritaki te rua te wa ka unga tangata te te takoha mo te taua ingoa ki te āhua. tautea i roto i te whakawhiti o moni mō ngā hua hokona i te kaiwhakawhanake pae ipurangi o tenei tono. whakapono hoki te tohunga e e haaparuparu i te tāke te tūranga kua wiriwiri, o te mākete o ngā ratonga hiko, e i roto i te tahuri taea arahi ki tino heke UW tona kanorau.
• Anton Yudintsev, tahi-kaiwhakarewa o Gaijin Entertainment, kua wehea ki te mutunga pouri - te whakataki o te tāke hou i roto i te wahi tuatahi patua nga whitiki o kiritaki tika, reira whakaiti i te rōrahi o hoko o ratonga hiko. e kia kino hoki nga ngā Russian o tono pūkoro te tahuri taua o ngā, a ka pōturi iho te whanaketanga o te motu IT-rängai.

Experience i roto i ētahi atu whenua

"Ko te tāke i runga i" Google "i roto i te Russian - e kore te mea anake te kotahi o ia ahua nui US hangarau kaporeihana te aufauraa i taua takahanga i roto i te Netherlands, Luxembourg ko Ireland, engari i te wa ano i whakaherea enei āhua i te pikaunga tāke iti, he ahua o .." wahapu Tax ".

Mai i 2015, kōrero i runga i te whakataki i roto i te EU o te tāke kotahi, rite te Russian, nei e hoki kua pāngia te ngākau nuitanga o te United States tuku ki IT-kamupene. Rite ki te takahanga utu i te hangarau kamupene me koporeihana whakahaere i te rohe o te Tonga Korea me Japan. Heoi, ko te nui ko ratou tino iho ki te Russian "pupirikana" Google "- 10%, me te 8% te whakaatu i.

Ko wai utu "tāke i runga i te" Google "

He rua ngā kaupapa mo te whakawhiti ki te takotoranga moni "pupirikana Google":

1. Utu o te putake ke kaporeihana. I roto i tenei take, kia whakarato te muri e-ratonga ki te tangata tūmataiti (he tangata Russian), kia rite ki te kirimana tika.
2. Ko te utunga o pupirikana i te kaiwhiwhi ki nei te mahi i tukuna mai. I roto i tenei take, i te kiritaki kēne anake Kia te ture tangata - IP, te Russian whakahaere, māngai o te ke kamupene i roto i te Russian Federation. Ka te utu kia utua e ratou kia rite ki āpiha tāke.

Ki te te ī-ratonga i te ke IT-kamupene i Hokona ke umanga, e rua ngā kaiuru i roto i tauwhitinga e āhei kore ki te utu i te "pupirikana" Google. "

Kamupene-kaiutu

E ai ki ngā raraunga FNS, kua ara rēhita 111 kamupene hangarau ke. I roto ia ratou te hunga pera corporations:

• Google, rite tino Google Play (te ingoa o tenei kaporeihana me nga pāpāho Nō te ture);
• Apple (ngā App Store ..);
• Microsoft;
• Financial Times;
• Aliexpress;
• Facebook Inc;
• eBay;
• Netflix International BV, Wargaming Group Ltd;
• Bloomberg;
• Steam;
• Chelsea et al.

corporations kāinga rite - "Yandex", Rambler & Co, Mail.Ru Group, utu hoki takoha, e whai ake nei i te ture Russian.

Kei te piki kiritaki te ture

"Ko te tāke i runga i" Google "he tika, ina hokona te kamupene ke i runga ake-whakahuatia tona hua hiko ratonga ranei ki te kaihoko Russian - he tangata e kei roto i te rohe o te Russian Federation taea e ratou kia .:

• SP, he whakahaere rēhita i roto i te rohe o Russia.
• He takitahi nei:
  • noho i roto i te Russian Federation;
  • utua e te kāri pēke Russian te operator o hiko whakawhitinga moni ranei;
  • He he wāhitau whatunga, whakatau ona wāhi i runga i te rohe o te kāwanatanga Russian;
  • whakamahi ki te utu mo te tau waea, nei ao waehere he Russian.

Ko raro ki te tāke hou

18% "pupirikana" Google "i roto i Russia tenei ra utua i runga i te hoko ranei te whakamahi o te whai ake ngā hua me ngā ratonga:

• ataata, ororongo, whakairoiro, waiata, e-pukapuka;
• pūkoro ngā tono, rorohiko hōtaka, ataata kēmu;
• hautū kaiwhakarato;
• tüäpapa pānuitanga;
• Internet hokohoko atu;
• pae hoki nga ngā faaararaa o hoko, hoko, riihi, ratonga me pera i runga i. aha noa.;
• aunoa search ratonga;
• rēhitatanga o ngā rohe;
• Kapua rokiroki raraunga;
• whakarato o ngā tatauranga toro.

Ka taea te kitea te rārangi oti o ngā hua me ngā ratonga ka pānui i tētahi tau tuhinga hou 1742 o te Code Tax. E tano ia tapao e raro i te Google-taake kore e hinga:

• te whakarato o ngā ratonga, taonga, mahi, whakahau i runga i te Ipurangi, engari whakaorangia kawea i roto i waho i tona awhina ranei;
• hoko, te whakawhitinga o ngā tika ki te rangatiratanga o te mōhiohio raraunga i runga i te pae tino pāpāho, me ngā pūmanawa, rorohiko kēmu ..;
• whakarato wāhi ki te Tukutuku Ao Whānui;
• kōrero mā te ī-mēra.

Hei circumvent tāke i runga i Google: taea misioni

E kore te mea te whakataki o te tāke hou e maha hoko iwi hari te tono, me te utu i te tāpiritanga, te whakawhānui i me putanga moni o ratou i roto i Google Play, App Store me pera i runga i. pa ia me ngā kaiwhakamahi nei kōtaha i roto i ngā kēmu e here ana ki te "Google" -akkauntu. I tēnei wā e wātea ana e toru ara ōpaki ki te whakaora 18% o te utu o te te ihirangi hou:

1. Hanga he hoko i roto i te "Facebook", e here ana ki tō kōtaha pūkete i roto i tenei whatunga pāpori.
2. Utua mā te pūnaha Pay Pal.
3. Hurihia i roto i te wāhi Play Market i te whenua o Peraruhia, Ukraine tetahi atu ranei, e kore te mea rite ki te mahi tāke i. Mahi he mahi taua i roto i te tono motuhake ki te huri i tenei kōrero i roto i te ID kaiwhakamahi.

pāngia hoki te ture maha pakihi e whakatairanga ratou hua ratonga ranei i roto i AdWords Google. Me pēhea te ki te hipa "tāke" Google "he ture i roto i tenei take, i roto i te ara e whai ake nei:

1. Hoko pūkete pānuitanga o te hinonga ture, rēhita i roto i te United States.
2. Utu o pānuitanga i roto i tūmataiti, noho takitahi i roto i te United States.
3. Hoko rīhi i tō pūkete tawhito Google AdWords, i hanga te rēhita i te aroaro o 2007 ranei. Ka utu i te mahi tuatahi a tawhio noa 3,000 euros, me te tuarua - e pā ana ki $ 200. Ko te tino hārakiraki tenei take - i te whakawhitinga pūkete e taea ngāwari hei te patunga o te scam.
4. Utunga o pupirikana utua i te pūtea - te kaupapa ko te tika anake hoki kaiutu ki maha kino whānui taake pūnaha.
5. Take utu pānuitanga e te tangata kua rēhitatia i roto i Peraruhia ranei i Ukraine. Ko te ngoikoretanga o te tikanga, ko te e he, mo te tauira, Ukrainian Pūkete Google AdWords, e hiahia ana koe ki te utu i nga pire katoa o te kāri pareparenga o te whenua.

"Tāke i runga i te Google", hangaia ki te whakapiki ake i hua ki te pūtea Russian, kia rite ki ngā tohunga me ngā kaiwhakamahi noa, he koriri, underdeveloped me te tikanga. Ko te putanga o tona whakatau ko te meka e neke ke IT-corporations utu whakaurua hoki ratou Takahanga i runga i kiritaki o ratou hua me ngā ratonga, te whakanui ake i te utu o te muri i te 18%, kihai nei i taea e engari arahi te whakaiti o te maha o hoko. Mai i te matua te ihirangi ngā kaiwhakarato hoki Russian kaihoko ahiri kāinga ngā, auaha ko fakamamahi a he moku a ratou.