Adi Dassler: biography ki whakaahua

Mō te kamupene "Adidas" mohio tata katoa i runga i te ao, a pea mo te tokomaha, whakatika te pātai he aha te ingoa o te waitohu i roto i tenei ara. Na, tona kaiwhakarewa, Adolf (Adi) Dassler, e te whakaaro inaianei tetahi o nga kaipakihi angitu tino o te wā katoa. A, no te i whanau ai te whakaaro o te hanga tenei kamupene, he aha faaoti te kaiwhakarewa ki ngā i roto i te hanga o te kakahu hākinakina me te taputapu? Pānuitia i roto i tenei tuhinga.

Adi Dassler: biography ki whakaahua

whanau Adolf i roto i te tīmatanga o Whiringa 1900 i roto i Herzogenaurach (Bayern). Aku matua i horoia whaea workaholic tūturu kakahu i te ata ki te ahiahi i roto i to ratou ake horoi, me tona papa tunua taro me ngā rohi i roto i te parāoa. Adolf tamarikitanga-kokoto nei, ko Adi. Dassler Rudolf - te tuakana i huaina ia, ara ki te pakeketanga.

Adolf Ros marino, ka taea e tatou te mea, ara tamaiti ata. Ko ia 14 tau tau, ka te Pakanga Tuatahi o te Ao. Ko ia iti rawa i roto i te tikanga ki te kia tuhia ki roto ki te ope, ka tonoa ki te mua, engari i tenei wa i tangohia rawa nui ia he nui te pānga i roto i te whutupaoro - te kēmu tino rongonui i roto i Europe. I muri i te whawhai, i roto i nei patua Germany i, ko te whenua i roto i te makete oti, pikinga me whakaaro kore mahi ki te whakahaere i te iwi.

Tīmata i te pakihi

Ka rite ki tokomaha whānau ohie i Dassler i te mimiha o te rawakore. A, i roto i te 1920 ka huihui ratou, faaoti ratou ki te whakarite i te mahi whānau mo te hanga o te hū. He awheawhe, i whakaritea e te reira ki te whakaputa ke i te ruma horoi o whaea o te whānau. te toenga katoa kua whakaritea ki te kia te wā. Hei tauira, Adi Dassler he kahore ihi o te pahikara mīhini hangaia tawhito mō te tapahi hiako.

Ko te wahi wahine o te whānau - te whaea me te tuahine - i hanga he tauira, engari he tangata - Adolf Rudolf ia upoko o te whānau - whai wāhi i roto i te tapahi i te hu. O te akoranga, ki te hanga hu, i ratou ki te riro te tuatahi etahi wheako, na ko ratou hua tuatahi nga slippers kroili ratou o kākahu hōia te solia, a i hanga nga kapu o potae tawhito. tahuri te reira i roto i taua he Rudy rawa pai i ki reira hoko taonga, a Adolf - ki te whakahaere i production. Ko ia nui ano i hu whakatauira.

Ko te tino pokea ana o te hanga

I muri 4 tau i roto i to ratou ropu i kē he tatini kaimahi, tae atu ki ngā melo o te utuafare. whakahaere ratou ki te whakaputa i te 50 takirua ia ra. kamupene "Shoe Factory Dassler Brothers" i rēhita mana i roto i te 1924. i rawa rerekē nga teina, engari kīnaki ratou tahi i te tahi. Matua, ko Rudolph kuware, aroha o ngā kōtiro, i whakarongo ki te jazz, ka whiua ki runga ki te pea, ko Adi Dassler, i te rerekē, ko hinengaro ata me te marino e aroha ana ki te pei i roto i te whutupaoro.

Ko te reira i te aroha mo te takaro whai wāhi ki te meka e kotahi faaoti Adolf ki te hanga i te hu poikiri tūturu ki titaha. tupu tenei i roto i te tau 1925. Ko reira ka me i reira ko nga hu hokowhitu tuatahi. haere mai ia ki te oa o nga kaitākaro, ka hinga whakahau Dassler. hu ato'a hokowhitu, hua hoki te wheketere slippers hākinakina. Ko te kupu, tupu production kua, a ko reira tika ki te whakaaro o te whare hou mo ia.

puta kē he wāhi taua nga teina i roto i te tau 1927. Fakataha ki te whare hou i te whai wāhi ki te whawhati i te tokotoko o kaimahi. Ko te taua pā ki te nui o hu hua.

Olympic "Dassler"

Adi Dassler me tona teina Rudolf i tino pakeke i mahi i roto i tona wheketere. Katoa tauira hou o Adolf tamata reira ahau i roto i te kēmu o te whutupaoro. Ki te te poipoi hou o te whanaketanga o te Olympic Games, ka anga ia ki te hanga hu motuhake mo te kaitäkaro kaha - toa. Hoki te wā tuatahi i roto i taua hu kakahu nga kaitākaro i te Olympics Amsterdam i te tau 1928. I roto i te kēmu o 1932 i Los Angeles, he kaipara Tiamana, e nui i roto i nga putu o Adi Dassler, tomo ia te runga e toru toa. 1936 ko tetahi angitu: te kaipara pango i te hu waitohu United States Owens "Dassler" riro 4 mētara złoty ka whakaturia atu 5 pūkete. Ko he wikitoria oti mo te kamupene Tiamana. I roto i taua tau, kua ara to ratou hoko ki te hawhe te miriona tohu Tiamana. Kotahi wheketere kihai ratou i whai nui, me e hohoro i ki te whakatuwhera i te teina te rua.

whawhai

Ki te ara o te Nasí Party Dassler piri ia. A ki te timatanga o te Pakanga II o te Ao, ka anga ratou whakaputa hu hōia. Na ka whakaritea e Rudy i ia ki te whawhai mo nga ngākau nuitanga o tona whenua, a Adi Dassler (kite whakaahua i roto i te tuhinga) mahi i roto i te hanga. I muri i te whawhai, te kore o te rohe Germany Herzogenaurach i nohoia e te hōia American. i ki te whakaputa i nga hoiho mo kaitākaro American Adi. A i tenei wa i roto i to ratou whare noho whakamarie Yankees. a Adolf wahine ki te tango i te mahi paru katoa ratou. Ia keri ara i roto i te kari, me te tango tiaki o te kararehe. He tau i muri mai, kua mahue nga Ameliká, a hoki i te puni POW, Rudy haere mai.

fanauraa

Na roto i te tau 1946 te kamupene i roto i te heke tonu, a ka timata Dassler nga teina ki te tiki i te reira ki runga i te wahanga. utua ngā kaimahi i roto i te ahua, te hunga whiwhi i te rangatira o te rakau, me te miro. E rua tau i muri mai, ka mate ratou papa, a ka whakaritea e ka te teina ki te wahia te kamupene kia rua nga wahi. He rua wheketere whai hua - katoa tetahi. ingoa Kamupene, rawa, i ki te huri i. ka karanga a Adi tona kamupene "Addas" me Rudy - "Ore".

Otiia i muri i te ia haere mai ia ki runga ki te Adolf ingoa ponguru tohunga, i te mea tonu te rongonui tino o te kamupene hākinakina huri noa i te ao - "Adidas". whakaingoatia Ruda te i Puma. He waitohu "Dassler" ngaro i te mata o te pō te whenua. I te wa ano i meinga nga teina hoariri te kahui ka, e rua i roto i te mahi, me te i roto i te ora. Ahakoa kahore tetahi i matau ki ta hanga ratou hoariri.

Whakawa ki whiu

I muri i mawehe ki tona teina Adi Dassler, tona haurongo i taua momeniti, rite i tīmata ai i te wahanga, ka te rangatira anake i roto i te u, a ka whakaritea e ia e te tohu o tona maro hou ka toru huarahi hei utu o rua dasslerovskih. I tua atu, i roto i te akoranga i haere tona parapara katoa. Hei tauira, whakaaro ia hu ki titaha tango o rapa. Na, i roto i te 1950, he mea whakaaro ia he motuhake putu whutupōro ki te tākaro i roto i te kino o te rangi. A i roto i te tau 1952, hei hu mo te nuinga o nga kaitäkaro i ki "Adidas".

Next, whakatau ia e kore ki te kia whāiti ki te hanga o hu, me te tīmata ki te hanga i pukoro me ētahi atu oko, me mahere - whakarewa te hanga o te kakahu. A i roto i tenei i awhinatia ia e Willie Zeltenrayh. Aita i maoro roa i runga i te hoko i mahue tracksuits ki toru whiu i runga i te taha, me te ki runga ki nga karekau, i tohu te u "Adidas".

te pai

Ko te whakamanamana nui hoki Adi Dassler ko te wikitoria o te kapa whutupaoro i te Ipu o te Ao i roto i Germany. hu te mau melo kapa katoa i a kakahu i roto i te kete hākinakina i te "Adidas." Ko reira he anō o te kamupene e kore anake, engari ano hoki i te whenua katoa, ko te toa i mo te wa tuatahi i muri i te hinga i roto i te whawhai. Mai reira, kua waiho e ia ki te pānui tika ki te taiwhanga. Mai reira, a ka timata te whakamonitanga o te hākinakina. Monument Adolf Dasleru - kaiwhakarewa o te rongonui katoa i runga i te ao, te u "Adidas" - kua whakaturia tika i roto i te taiwhanga hākinakina.